I am what you would call a “novice blogger”. I started Mediajunkiejungle.com in April with absolutely no clue how to blog or what to write about. All I knew was that I loved to write, explore blogs and didn’t like being confined to 140 characters or less.
Looking for inspiration, I looked at blogs big and small and began to ask myself “At what point did these bloggers realize they were successful?” “What makes a blog successful?”
The thing about blogging is that there are no clear rules, codes of conduct, etc. it is really what you make of it. You may blog everyday of your life and have only 400 views or you could blog once a week and your post goes viral, it is truly the wild,wild west!
Measuring the success of your blog is truly up to the blogger and each blogger has different goals. Being invited to fashion shows, and collaborating with big brands is the mark of success for some, while for others its simply getting a couple hundred followers. Because of this I don’t think you can simply measure success by how many page views you get or how many followers you have on your twitter account.
I think the true mark of a successful blog is engagement. If you are a hermit and do not reach out or interact with your fellow bloggers, I don’t think you can consider your blog highly successful. Bloggers big and small need to remember that they have gotten to where they are not just because of their writing skills of because of an engaged and interested audience.
This is easier said than done however, since in this day in age attention spans are that of a goldfish. What do bloggers need to do to attract readers? What does it take? Splashy layouts? Every social media account connected to your blog? These are questions that have no simple answer although the quality of your content should be number one that is not always the case.
In my opinion the quality of what you post and the respect you give your audience, while remaining true to yourself, are the most important things!