Mirosalva Duma is the former Editor for Harper’s Bazaar Russia who left to create the website Buro247.ru. This pint-sized style maven is working to recreate the Russian fashion world which has been overlooked for years.
In an article for Vogue, Duma explains how her brand will expand from the former Soviet countries then across Europe. The goal is to slowly reinvent not only the Russian fashion world, but also other countries who have been overlooked in terms of fashion.
The idea that all Russians walk around in gaudy furs and kitschy dresses has begun to die thanks to the new wave of Russian’s fashion elite who have been blowing up the street style blogs. While they are not at the level of Paris or New York, Duma has caught the eye of fashionistas around the world with her impeccable taste.
Duma has emerged as one of the most sought after subjects of street photographers at every major fashion week. She has to dress like she is attending a photo shoot or red carpet event every single day. She likes to incorporate up and coming designers in the Russian fashion world to give her fans a look into how Russian designers are creating beautiful pieces as well.
Duma has used the technology boom to her advantage and been able to market herself not only to the fashion faithful in Moscow but all over the world. Here are a few of her looks that have caught the eye of street style photogs…